The Magic Of Thinking BIG

Success is determined not so much by the size of one’s brain as by the size of one’s thinking.” – David J. Schwartz 

More than 6 million readers around the world have improved their lives by reading “The Magic of Thinking Big”.

The book, first published in 1959, is a self-help book by David J. Schwartz. An abridged version was published in 1987.


The Magic of Thinking Big gives you useful methods, not empty promises. Dr. Schwartz presents a carefully designed program for getting the most out of your job, your marriage and family life, and your community. He proves that you don’t need to be an intellectual or have innate talent to attain great success and satisfaction—but you do need to learn and understand the habit of thinking and behaving in ways that will get you there. This book gives you those secrets!

Practical, empowering and hugely engaging, this book will not only inspire you, but it will give you the tools to change your life for the better-starting from now. His step-by-step approach will show you how to:

  • Defeat disbelief and the negative power it creates.
  • Make your mind produce positive thoughts.
  • Plan a concrete success-building programme.
  • Do more and do it better by turning on your creative power.
  • Capitalise on the power of NOW.

Moreover, 5 lifelong lessons that the book will teach you are:

  1. Be Human
  2. Thinking It’s Possible Makes It So
  3. Ignore the Haters
  4. One Step At a Time
  5. Do More, Not Less(But Take Time to Think)
  • Author: David J. Schwartz
  • Genre: Self-Help
  • Originally published: 1959
Best Quotes From "The Magic Of Thinking BIG"
  • “Believe it can be done. When you believe something can be done, really believe, your mind will find the ways to do it. Believing a solution paves the way to solution.”
  • “The mind is what the mind is fed.”
  • “Action cures fear.”
  • “Look at things not as they are, but as they can be. Visualization adds value to everything. A big thinker always visualizes what can be done in the future. He isn’t stuck with the present”
  • “Hope is a start. But hope needs action to win victories”
About The Author:
David Joseph Schwartz

David Joseph Schwartz, was an American motivational writer and coach, best known for authoring The Magic of Thinking Big in 1959. He was a professor of marketing, chairman of the department, and Chair of Consumer Finance at Georgia State University.


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